Many employees and jobseekers use LinkedIn – but how do you make your LinkedIn profile stand out?
A LinkedIn profile is a great way to catch the eye of employers and many application forms allow you to link to your account. You can even apply for jobs through LinkedIn.
That means it is important your profile is professional, up to date and stands out to employers.
How to make your LinkedIn profile stand out
Unlike Facebook or Instagram, LinkedIn is all about your professional life. You can use it to make professional connections, look for jobs and share your own work experience and skills.
Your profile picture is often the first thing people will notice when looking at your profile. Make sure your picture is high-quality, clear and professional. Dress smartly and make sure no one else is in the image so people know who you are.
You can also create a header for your LinkedIn page. This could include another image of you – or a picture of something important to you, like a place or hobby. There are many templates available on free design sites like Canva which are easy to customise and will give you an idea of what other people use.
Showcase your skills
Make sure your profile shows off everything you are good at.
Include achievements in past or current jobs when writing down your employment history. Every LinkedIn profile also has a section where you can list skills or things that you are good at or have experience in.
Ask for recommendations
One of LinkedIn’s features is the ability to recommend other people. This is a way for other people to talk about what you are good at, and their positive experiences of working with you.
Recommendations are a great way to show that you are a good person to work with and can be used in a similar way to get professional references.
A LinkedIn profile that shines
Your LinkedIn profile can be an important part of your job application and can help make you stand out. Many employers also search for people who have specific skills – so you could get invited to an interview for a role you have not applied for!
Make sure you keep yours up-to-date and you may be surprised at how useful it becomes.